Joy Toy
Established in 2015, Bloomage JOYTOY (Beijing) Technology Development Co., Ltd.—commonly known as JoyToy—is a pioneering Chinese brand specializing in sci-fi mecha and military-style model toys. Focused on animation, film, television, and gaming, JoyToy aims to fill the gap in high-quality collectibles for adult fans. With a talented in-house team of illustrators, designers, 3D modelers, and engineers, the company oversees the entire process from concept to production. Committed to blending art and innovation, JoyToy creates uniquely detailed action figures, vehicles, and dioramas that push the boundaries of toy design. Looking to expand your collection? You’ll find the latest and greatest JoyToy releases right here.
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Vendor: Joy ToyWarhammer 40,000 Blood Angels Sanguinary Guard 1 with Pistol Blade 1:18 Scale Action FigureJoy Toy presents the Warhammer 40,000 Blood Angels Sanguinary Guard 1 with Pistol Blade 1:18 Scale Action Figure! This exquisitely detailed 1:18 scale figure captures the elite warrior of the Blood Angels Chapter. Clad in ornate golden armor with iconic jump packs and armed...
- $59.99 USD
- $59.99 USD
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Vendor: Joy ToyWarhammer 40,000 Blood Angels Sanguinary Guard 3 with Boltgun Spear 1:18 Scale Action FigureJoy Toy presents the Warhammer 40,000 Blood Angels Sanguinary Guard 3 with Boltgun Spear 1:18 Scale Action Figure! This exquisitely detailed 1:18 scale figure captures the elite warrior of the Blood Angels Chapter. Clad in ornate golden armor with iconic jump packs and armed...
- $59.99 USD
- $59.99 USD
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Vendor: Joy ToyWarhammer The Horus Heresy Sons of Horus Little Horus Aximand 1:18 Scale Action FigureJoy Toy presents the Warhammer The Horus Heresy Sons of Horus Little Horus Aximand 1:18 Scale Action Figure. This finely crafted 1:18 scale figure depicts the infamous "Little" Horus Aximand in stunning detail, from his ornate Sons of Horus armor to his deadly weapons....
- $74.99 USD
- $74.99 USD
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Joy Toy presents the Warhammer 40,000 Space Marines Cypher Lord of the Fallen 1:18 Scale Action Figure! Bring the enigmatic and legendary figure of Cypher to life with this highly detailed 1:18 scale action figure. Featuring his signature dual pistols, flowing robes, and intricate...
- $74.99 USD
- $74.99 USD
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Unleash the power of the Dark Source series with the Stellar Scar Assault Team in 1/18 scale. Clad in tactical gear and armor, Titanite is a fully articulated figure built for action and ready to bring the fight to their enemies as part of...
- $26.99 USD
- $26.99 USD
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Unleash the power of the Dark Source series with the Stellar Scar Assault Team in 1/18 scale. Clad in tactical gear and armor, Firesulfur is a fully articulated figure, ready to strike fear into enemies and strengthen your Dark Source collection. Built from durable...
- $26.99 USD
- $26.99 USD
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Unleash the power of the Dark Source series with the Stellar Scar Assault Team in 1/18 scale. Clad in tactical gear and armor, Darksilicon is a fully articulated figure ready to engage in battle as part of your Dark Source collection. Made from durable...
- $26.99 USD
- $26.99 USD
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Unleash the power of the Dark Source series with the Stellar Scar Assault Team in 1/18 scale. Clad in tactical gear and armor, Ghostmanganese is a fully articulated figure, ready to charge into battle as part of your Dark Source collection. Crafted from durable...
- $26.99 USD
- $26.99 USD
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Unleash the power of the Dark Source series with the Stellar Scar Assault Team – Gravelgold, a highly detailed 1/18 scale action figure from JoyToy. Fully articulated and clad in tactical armor, Gravelgold is designed for dynamic battle poses and is ready to bring...
- $26.99 USD
- $26.99 USD
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Vendor: Joy ToyWarhammer The Horus Heresy Iron WarriorsPerturabo, Primarch of the lVth Legion 1:18 Scale Action FigureExperts at breaking sieges and assaulting enemy fortifications, the Iron Warriors, led by the Primarch Perturabo, chose to ally with the Mad Warmaster during his heretical war-march towards Sol and the Emperor. Eternal rivals to the favored Imperial Fists and seemingly overlooked at every...
- $144.99 USD
- $144.99 USD
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Bring valor and healing to the front lines with the Joy Toy Warhammer 40k Blood Angels Sanguinary Priest. Equipped with a Heavy Bolt Pistol, Chainsword, and signature Narthecium, this 1:18 scale figure blends battlefield ferocity with the noble duty of preserving the Chapter's legacy....
- $74.99 USD
- $74.99 USD
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Vendor: Joy ToyWarhammer 40,000 Blood Angels Captain with Heavy Bolt Pistol and Power Sword 1:18 Scale Action FigureLead the charge with the JoyToy Warhammer 40k Blood Angels Captain, armed with a Heavy Bolt Pistol and a gleaming Power Sword. This 1:18 scale figure captures the valor, discipline, and striking detail of the Blood Angels Chapter, perfect for collectors and fans of...
- $59.99 USD
- $59.99 USD
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Amongst the most widespread close-support units in a Chapter's arsenal, Intercessors fire their heavy bolt pistols as they close upon the foe and charge into the fray, where they make short work of their enemies with brutal swings of their chainswords. This intricately detailed...
- $24.99 USD
- $24.99 USD
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The most elite of the Space Marine Chapters in the Imperium of Man, Joy Toy brings the Space Wolves Intercessors from Warhammer 40k to life with this 1:18 scale action figure. The figure includes interchangable hands and weapon accessories and stands about 4 1/2-inches...
- $24.99 USD
- $24.99 USD
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Joy Toy presents the Warhammer 40,000 Black Templars Redemptor Dreadnought 1:18 Scale Action Figure! The Black Templars view the Emperor of Mankind as a literal god and have launched a crusade to enforce his reign. Converting entire worlds with the might of their massive...
- $179.99 USD
- $179.99 USD
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The Joy Toy Battle for the Stars North 09 Strike Attack Mecha 1:18 Scale Action Figure is a formidable addition to any collection, featuring impressive firepower and an advanced mecha design! With its sleek armor and versatile weapon systems, this mecha stands ready for...
- $79.99 USD
- $79.99 USD
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Vendor: Joy ToyWarhammer 40,000 Imperial Fists Legion MkIII Breacher Squad Sergeant Thunder Hammer 1:18 Scale Action FigureThis meticulously crafted and intricately detailed action figure captures the essence of the Imperial Fists Space Marine Legion during the pivotal era of The Horus Heresy! The Joy Toy Warhammer 40,000 Imperial Fists Legion MkIII Breacher Squad Sergeant with Thunder Hammer 1:18 Scale Action...
- $54.99 USD
- $54.99 USD
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Vendor: Joy ToyWarhammer 40,000 Chaos Space Marines Black Legion Chosen Chainsword 1:18 Scale Action FigureJoytoy presents the Warhammer 40,000 Chaos Space Marines Black Legion Chosen Chainsword 1:18 Scale Action Figure! Armed with a bolt pistol and a power fist, this 4.9-inch detailed figure captures the brutal essence of the Black Legion. A must-have for Warhammer 40K enthusiasts and...
- $67.99 USD
- $67.99 USD
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Joy Toy presents the Battle for the Stars Shadow Jaeger Squad Viper 1:18 Scale Action Figure! Unleash the cunning and agility of the Shadow Jaeger Squad with the Viper 1:18 scale action figure! This meticulously crafted figure captures the sleek and tactical essence of...
- $19.99 USD
- $19.99 USD
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Joy Toy presents the Battle for the Stars Shadow Jaeger Squad Jackal 1:18 Scale Action Figure! Unleash the cunning and agility of the Shadow Jaeger Squad with the Jackal 1:18 scale action figure! This meticulously crafted figure captures the sleek and tactical essence of...
- $19.99 USD
- $19.99 USD
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Joy Toy presents the Battle for the Stars XS-03 Tactical Type Action Figure! Epic conflicts unfold amidst the vast expanse of the cosmos. Crafted with intricate detail and boundless imagination, these figures bring to life the thrilling battles fought among the stars. Join the...
- $39.99 USD
- $39.99 USD
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Join the battle with the Joy Toy Warhammer 40,000 Thousand Suns Ahzek Ahriman 1:18 Scale Action Figure! Ahzek Ahriman, the Chief Librarian of the Thousand Sons, is known for his immense psychic power and tactical genius. This highly detailed figure captures his imposing presence...
- $79.99 USD
- $79.99 USD
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Recreate the classic showdown with Joy Toy's King of Fighters '98 Ultimate Match Stage Base - Japan Street! Inspired by the iconic backdrop from the game, this detailed display base adds atmosphere and depth to your KOF figure collection. Perfectly scaled for 1:12 figures, it's the...
- $44.99 USD
- $44.99 USD
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Vendor: Joy ToyThe King of Fighters '98 Ultimate Match Hero Team Kyo Kusanagi 1:18 Scale Action FigureJoy Toy presents The King of Fighters '98 Ultimate Match Hero Team Kyo Kusanagi 1:18 Scale Action Figure! Standing approximately 4 1/2-inches tall, this officially licensed collectible features his iconic outfit, dynamic posing capability, and signature flame effect parts-perfect for recreating his legendary moves. Includes interchangeable...
- $49.99 USD
- $49.99 USD
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Vendor: Joy ToyThe King of Fighters '98 Ultimate Match Hero Team Benimaru Nikaido 1:18 Scale Action FigureJoy Toy presents The King of Fighters '98 Ultimate Match Hero Team Benimaru Nikaido 1:18 Scale Action Figure! Standing at approximately 4 1/2-inches tall, Benimaru features sharp detailing, full articulation, and his signature costume, complete with thunder skill effects, interchangeable hands, a replacement head, and display...
- $49.99 USD
- $49.99 USD
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